Category Archives: Penny-on

Revised link for Penny-on Poverty gone

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Posted by on October 14, 2007 in Icons, Penny-on


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Penny On – Martin Dewhurst

“Penny-On” aims to eliminate extreme poverty worldwide

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Here’s an idea: one penny on your bill at the checkout that will directly solve the problems of extreme poverty worldwide.

Keep watching “Penny-On” – and hey you could even get involved.

This simple idea could easily provide a sustainable solution to end poverty.

It could be better than Band Aid, Live Aid or Live8.

It is getting ready to rock & roll to ICON status and really make a difference.

Mr. D you dreamt the dream and here’s hoping that we can all play a part in making this beautiful dream come true.
“Penny-On” began one night six years ago when Martin Dewhurst dreamt of a brand as recognisable as Coca-Cola but with the global impact of Unicef.
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Updated post 22 September 2006

Martin, always wonderful to hear of your progress. Brennan, thank you for the link.


Posted by on July 2, 2006 in Icons, Penny-on